BBuild Kenya

Your AI Coach

A patient, encouraging coach that helps every entrepreneur on Build Kenya turn honest work into a profile investors believe in.

Back to Learn

Asks kind questions

Not lectures — small, specific prompts that help you remember what makes your business real.

Rewrites in your voice

Suggestions read like a warmer version of you — never buzzwords, never bland.

Always private

Your drafts stay yours until you choose to publish them to your profile.

What your coach helps with

Seven focused skills — pick any one to start.

Coach skill

Business Story

Try this in your profile

Turn a few sentences into a warm, honest story that investors can picture in their head.

Questions your coach might ask

  • •What made you start this business?
  • •Who was your first ever customer?
  • •What's a small moment that shows why this matters to you?

Before

We sell fresh vegetables in Kiambu.

After coaching

Six years ago I started with two crates of sukuma and one crate of tomatoes on a mat in Kiambu town. Today we supply eight restaurants — and every morning I still remember my first customer, Mama Josephine, who insisted on paying full price on day one.

Coach skill

Pitch

Try this in your profile

Shape a seven-minute pitch that feels like a conversation, not a performance.

Questions your coach might ask

  • •Who is your customer, in one real example?
  • •What is the exact problem you solve for them?
  • •What are you asking an investor to make possible?

Before

We want investment to grow our business.

After coaching

We're looking for KSh 800,000 to open our second branch in Kiamunyi. It will double our customer reach, add cold storage for dairy, and pay for itself within nine months.

Coach skill

Funding Request

Try this in your profile

Turn a vague number into a specific, believable use-of-funds breakdown.

Questions your coach might ask

  • •How much do you need, exactly?
  • •What are the 3–5 things you'll spend it on?
  • •What will each line item unlock?

Before

We need about a million shillings for the business.

After coaching

KSh 800,000 total: 400k for inventory for three months, 250k for the shop refit, 100k for two new team members, and 50k contingency for slow weeks.

Coach skill

Founder Biography

Try this in your profile

Write a short bio that shows character, experience, and heart in equal measure.

Questions your coach might ask

  • •What did you do before this business?
  • •What have you built or led that you're proud of?
  • •What do you do when things are hard?

Before

Grace has been running businesses for many years.

After coaching

Grace ran a market stall for four years before opening Mama Njoro's Fresh Market in 2019. She's known in her neighbourhood for showing up early, paying suppliers on time, and remembering every regular customer's name.

Coach skill

Business Description

Try this in your profile

Describe what your business actually does in a way anyone can understand.

Questions your coach might ask

  • •If you had 30 seconds, what would you say?
  • •Who buys from you and why?
  • •What makes you different from the shop next door?

Before

We are a retail business focused on customer satisfaction.

After coaching

We're a neighbourhood grocery in Nakuru. Our customers are families who want honest prices and produce that arrived that morning. What keeps them coming back is that we know their names and remember their preferences.

Coach skill

Customer Explanation

Try this in your profile

Bring your customers to life with real examples and repeatable patterns.

Questions your coach might ask

  • •Describe one specific customer.
  • •How often do they come, and how much do they spend?
  • •What would they say about you to a friend?

Before

Our customers are families in the local area.

After coaching

Mama Grace, a teacher, shops with us three times a week, spending about KSh 1,200 per visit. She told a colleague we're the only market where she can trust the price of tomatoes without asking.

Coach skill

Revenue Explanation

Try this in your profile

Explain how the money moves — in plain, believable numbers.

Questions your coach might ask

  • •What are your average monthly sales?
  • •What's your gross margin, roughly?
  • •What are your biggest fixed costs?

Before

The business is profitable.

After coaching

We do about KSh 720,000 in monthly sales at roughly 22% gross margin. Rent (18k) and staff (42k) are our biggest fixed costs. Most months we clear a small profit; December is our strongest month.

Your AI Coach lives inside the Entrepreneur Portal, right next to the parts of your profile it can help with. Open your profile →